Publishing Calendar
Social MediaBeta
Keep a publishing calendar so content goes out on a reliable schedule.
#Business goal
Publish consistently to connected profiles.
#When to use this
Weekly, to schedule the coming posts.
#At a glance
| Detail | Value |
|---|---|
| People involved | Social lead |
| Departments used | Marketing |
| Modules used | Social |
| AI used | AI-assisted drafting (Beta); you review before publishing |
| Recommended timeline | Weekly |
| Prerequisites | Social module access (Beta); A connected social profile |
#Step-by-step process
1
Confirm approved posts
Ensure posts passed internal review.
2
Schedule to profiles
Queue them to connected profiles.
3
Balance the mix
Spread content types across the week.
4
Verify scheduling
Confirm posts are queued correctly.
#Decision points
Decisions to make along the way
- What is the best posting time?
- How to balance content types?
#Approval points
No formal approval gate
This routine has no separate sign-off step, but review your work before it affects clients or finances.
#Success metrics
- Consistent cadence
- No gaps or bunching
#Best practices
- Schedule to connected profiles only.
- Verify the queue.
#Common mistakes
- Scheduling to a disconnected profile.
- Bunching posts on one day.
#Realistic example
In practice
On Friday the lead schedules the next week's approved posts across connected profiles, balancing tips, news, and promotion.
#Related documentation
Approval Workflow
Review first.
Publish a Post
Underlying flow.
Business Workflows
Underlying step-by-step flows.
Contact Support
Reach the DevSphere OS team.
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